Market Insights

The ultimate destination for marketers who want to engage, incentivize, and activate consumers.

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20 Questions You Need to Ask Before Running a Contest in Canada

Contests, or sweepstakes, are a great way to drive consumer engagement, increase sales, and collect important data for your organization. However, running a contest can be more complicated than it seems, and oftentimes marketers are left asking a lot of questions along the way. Interestingly, the rules of running a contest vary by region. Therefore, it’s important for marketers to know the right questions to ask, and prepare for, depending on where they plan to execute their campaign.

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