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Catch WILY at Flourish Conference ’18: The Growth of Branded Currency

WILY is honoured to be chosen as one of four companies to exhibit at Flourish Conference 2018. The conference will take place from April 9-11th at the Hyatt Centric in Chicago and includes three days of education and insight into the world of branded currency. This year’s theme, Innovations in Branded Currency (i.e. gift cards, loyalty points, coupons, promotional codes, credits or anything that allows a customer to exchange something for a retailer’s goods/services) was chosen out of the ever-pressing need for more personal experiences with incentives, and how technology is reshaping the industry. Attendees will have the opportunity to meet WILY in the Exhibit Hall (Booth #8) and learn how to plug-in and layer-on smarter, faster incentive programs with engagement and gamification mechanics.

“We’re excited that Flourish Conference recognizes the demand for innovation and disruption in the gift card and loyalty industry,” said Mike Mulligan, CEO, WILY. “We’ve helped some of the world’s most trusted brands engage and incentivize their customers, and look forward to showcasing how organizations can gamify their gift card solutions with our unique technology.”

Event attendees are invited to join educational speaker sessions, including Gift Card University, which provides the foundational elements of developing and running a gift card program. Additionally, attendees are invited to experience an on-site tour of the National Gift Card Corporation (NGCC), the leading gift card provider for thousands of corporate and non-profit clients.

Presented by K+H Connections, Flourish aims to connect industry experts to create conversations around the growth of branded currency. This conference will feature specialists in the fields of retail, fraud, security, processing, point-of-sale, loyalty, rewards and eCommerce, and will educate attendees on how branded currency programs can benefit their own strategic initiatives and programs. To learn more, visit

For behind the scenes coverage of the event be sure to follow us on Twitter @wilyglobal #Flourish18 and Instagram @wilyglobal.