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In today's rapidly shifting landscape, the success of a marketing campaign hinges not only on creativity but equally on data security, especially when audience engagement is paramount.
Today, it's National Scavenger Hunt Day, a celebration of the classic game that tests our observational and problem-solving skills for the promise of rewards.
There are a variety of tactics brands can use to achieve their marketing strategies. However, they are not all equal. So which tactics are worth investing in?
Science Daily claims that a staggering 90% of all the data in the world has been generated over the last few years. That’s a lot of information for marketers to decipher. CRM, or Customer Relationship Management, although traditionally a sales tool, is now commonly useful for marketers looking to connect their systems and organize the data they collect to aid sales teams.
