Market Insights

The ultimate destination for marketers who want to engage, incentivize, and activate consumers.

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wilyglobal

Digital Engagements that Help Sports Teams Score Big with Fans

It may not be cold outside but hockey season is here, and there’s one thing that franchises across the nation are counting on to make this season better than the last; their fans.  It’s one thing to make good draft picks, and create a team that your fans young and old can cheer for. But it takes more than the initial euphoria of an all-star team to make fans care. Sports teams, whether its hockey, basketball, football or any other organization, rely on fan engagement for continued growth. So, how can you keep your fans craving more even when the home team is losing? Two words: Incentivize them.

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